"When it comes to increasing loan volume, the combination of DeepTarget’s 3D StoryTeller and Predictive Analytics (Machine Learning) has been a ‘Game Changer’."
“When Crane CU first started with DeepTarget, we were putting banners out there but we didn’t know if it would work or not. We just launched it and waited to see what happened. It led to clicks, it led to engagement, it led to sales... instantly. It’s drastically improved our performance in the past two years for both Online and Mobile engagement and we expect the same thing in 3D StoryTeller. So for anyone who is on the fence, I can’t see how 3D StoryTeller won’t increase the amount of participation that you have and conversations that you have with your users because again it’s a very captive audience. They’re in the app or on online banking, they want to be there and they really do want to hear from you. That’s our biggest takeaway from using DeepTarget is that our members want to talk to us and we need to be sure we’re ready to talk to them, too. When it comes to increasing loan volume, the combination of DeepTarget’s 3D StoryTeller and Predictive Analytics (Machine Learning) has been a ‘Game Changer'.”
Mike Hostetler, VP of Marketing