Cascade Community Credit Union launched an award-winning auto loan campaign deploying multiple ad designs, each personalized with the member’s first name, to four targeted audiences. It received the 2019 MAC Award for Electronic Marketing.
These campaigns were powered by DeepTarget OLB and Mobile. Industry-leading DeepTarget OLB delivers personalized, targeted offers through online banking platforms. DeepTarget Mobile offers targeted banner ad messaging and personalized offers to smartphone users.
“We are having award-winning success using DeepTarget's intelligent targeting capabilities for generation-based campaigns including images and messaging. Banner messages personalized to include member name has increased clicks and the results have been outstanding!" Greg Holt, Marketing Manager, Cascade Community Credit Union