Denise Duperre, Executive Marketing Director at NorState Federal Credit Union, leveraged the full capabilities of DeepTarget to deploy multiple ads across four loan categories with a predictive model which achieved excellent results. This campaign engaged 9 out of 10 DeepTarget recommended best practices combining to produce exceptional KMI(TM) and KEI(TM) scores, increasing 40% from the prior month and resulting in 157 influenced conversions.
These campaigns were powered by industry-leading DeepTarget OLB which delivers personalized, targeted offers through online banking platforms; and DeepTarget Mobile which offers targeted banner ad messaging and personalized offers to smartphone users.