New Company to Concentrate on Deeply Targeted and Personalized Marketing Technology
Huntsville, AL, April 13, 2009 – DeepTarget Inc. (www.deeptarget.com) today unveiled their new company with a focused mission of digital marketing software for unique and innovative marketing solutions. Founded in January 2009, the newly formed company will expand its DeepTarget patent-pending technology for online and other digital media into various market segments. Currently utilized in the Financial Services sector, DeepTarget e-marketing solutions will be deployed in other market sectors including Education, Healthcare, Advertising and Insurance, primarily through a network of partners.
DeepTarget Inc. will be led by Preetha Pulusani as its chief executive officer. Pulusani, a veteran technology executive, will be responsible for the overall strategy and business plan of the newly formed company. Pulusani was most recently Joint Managing Director of Rolta India Limited, before which she served as CEO and President of AdeptMedia Corporation for two years. Prior to that, Pulusani was President of the Security, Government and Infrastructure (SG&I) division of Intergraph Corporation, a business unit with annual revenues of over $400 million. During her 25 year career at Intergraph, Pulusani had roles in many areas, including managing product development, offshore development, marketing and worldwide responsibility for various business units.
“DeepTarget’s strong and unique core technology has created a loyal customer base in Financial Services. I am confident that with an increased focus, we will create more innovative products that have a substantial positive impact in the digital marketing community at large,” said Preetha Pulusani, chief executive officer of DeepTarget Inc. “I am truly excited about working closely with highly motivated and talented individuals in order to advance our unique technology and its market penetration, and build this company’s future.”
Joining her in this venture is Jeremy Peel as CTO and COO of DeepTarget Inc. He will concentrate on strengthening and adding sizeable value to the core technology he architected over four years ago. This is will lead to the delivery of additional innovation and products that extend the company’s portfolio and expand the digital media channels for DeepTarget, in addition to its data mining, business intelligence and analytics capabilities. The DeepTarget team also includes Tom Spindle in the role of Senior Marketing Specialist. In addition, Susan Bowen and Thomas “Desi” Desiderio, both bringing extensive backgrounds in media sales, serve as Regional Account Managers. In these roles, they are actively working to develop the company’s strategic alliances, its network of value added resellers for DeepTarget and identified direct accounts.
DeepTarget Inc. is headquartered in Huntsville, Alabama. For more information on DeepTarget, visit www.DeepTarget.com.
About DeepTarget Inc.
DeepTarget Inc. is an insight driven digital marketing company whose software is rapidly redefining targeted marketing. Through the use of DeepTarget marketing technology for online and other digital media, DeepTarget is able to provide comprehensive messaging solutions for businesses of varying sizes and in diverse industries. With anticipated significant growth in the online advertising and digital media industries, DeepTarget is uniquely positioned for sustained success. For more information, visit www.DeepTarget.com.
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