Why DeepTarget

What Credit Unions and Banks Want: What DeepTarget Delivers:
Improved customer acquisition and retention Highly targeted messaging based on numerous customer attributes
Ability to cross-sell products and services Automated customer outreach following customer inquiries or actions
High ROI on marketing expenditures As much as 500%, and some clients achieve considerably more

It’s the age of the customer. It’s time that banks and credit unions improve their understanding of an increasingly powerful customer base in order to gain a competitive edge. Today’s financial services customers research, evaluate and choose financial products and services by accessing a wide variety of online material. As a result, there has never been a time when technology has had a greater impact on financial institutions’ revenue performance.

When Financial Institutions reach members at the right financial time and offer valuable financial products to meet their current/urgent needs, both banks and customers benefit. DeepTarget’s multi-channel marketing solutions mine the wealth of customer data you already have at your fingertips to enable targeted, highly relevant messages to reach customers and prospects. Our e-marketing software utilizes data mining and business intelligence that makes it easy for you to deliver targeted and personalized communications across digital media.

The result: tangible, marketing-generated improvements to the bottom line.

Technology for Non-Tech Managers

With banks and credit unions everywhere challenged by time and resource constraints, technology that isn’t intuitive and highly user friendly can cause far more headaches that it solves. DeepTarget is a simpler, faster way to accomplish more with less. It is technology that puts usability at the forefront, meaning less time to for training, deployment and ramp up, and more time generating results that drive revenue. Using the banking customer/member’s data, DeepTarget mines specific customer information so that the very best products and services are offered to each customer – and when needed them most.

DeepTarget does all the heavy lifting

We set the system up for you.
We host it.
We process the data.
We provide a library of proven, successful ad banners.
We provide initial messaging.
We provide initial data rules to target customers.
We provide the stats and reports to prove your marketing is working.
We keep you going strong.

Marketing Tools that Make a Difference

Targeted Banner Messaging

Easily deliver the perfect mix of products and services 24/7 to individuals based on customer data 24/7.

Easy Customer Sign-up

DeepTarget Reg E Opt-In provides a Completely Hosted Turnkey Solution to implement opt-in compliance at your financial institution.

Ultra-Personalized and Targeted Emails

DeepTarget presents highly actionable and unique offers to each individual, leading to a high propensity for on-the-spot response.

Security

DeepTarget uses a 128-bit encrypted SSL connection between an individual’s browser and our server, and is P3P compliant to facilitate smooth integration with your web site’s Privacy Policy.

DeepTarget. Easy. Digital. Marketing

DeepTarget customers (over 200 Credit Unions and Banks) achieve record levels of high quality leads each month ─ as much as 7 times the industry standard – using data intelligence to deliver timely, valuable offers. Here’s what just of few of them have to say:

  • DeepTarget helps us reach our growing base of online banking members through targeted and personalized offers at any time of day. We have realized significant value from DeepTarget and an extremely high ROI about which we are particularly pleased
    — Jeremy Nelson, AVP Marketing, Mountain America Credit Union, West Jordan, UT
  • With today's tight budgets, marketers need to deliver timely and targeted marketing messages to customers and prospects. The products from DeepTarget do that extremely well and also allow for very measurable results and reporting.
    — Melanie Kauffman, V.P. Retail Sales & Marketing, Union Bank, Lake Odessa, MI
  • Mountain America Credit Union is the second largest in Utah, with a philosophy of offering easy access to great products allowing members to enjoy traditionally higher dividends on savings and lower rates on loans. We help our members build for their future through a tradition of value. To this end, DeepTarget helps us reach our growing base of online banking members through targeted and personalized offers at any time of day. We have realized significant value from DeepTarget and an extremely high ROI about which we are particularly pleased.
    — Jeremy Nelson, AVP Marketing, Mountain America Credit Union, West Jordan, UT

To see more of the successes our customers have with DeepTarget. Click here